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This article discusses the formation of Russian young generation personal and civil identity problems. The basis of identity includes the common culture with the common values, history, myths, and life standards. Obviously, the most important mentality forming function, in the conditions of radical social changes, is performed by the education method based on the activity approach and students’ involvement into the real socially-reformative activity. The article analyzes the sociological poll results of 300 studen...

Historical literature and numerous medieval fortresses offer great premises for the development of cultural-historical tourism in Romania. Fiction tourism also fits into the general picture of tourism consumption. The phenomenon seems to lure ever more tourists that are interested in legends and myths. The tighter/closer the connection between the myth and the historical character, the stronger the attraction seems to be. The methodology of the paper is based on the determination of historical truth by a thorough ...

The role of language is difficult to overestimate as it is the main tool of communication, both written and oral. Language ensures historical diversity. It is an important part of identity and can be observed as “a social event” (Mikhail Bakhtin). National cultures are best embodied through languages. Losing a language therefore means a loss of historical and social richness, as well as traditional values. Preservation of language provides tradition and continuity. Attitudes to language have changed over the centu...

The present article investigated three main constructs of self-perceived creativity: creative self-efficacy, creative role identity and creative behavior. Culture being an element of the social context, it could influence creativity, more specifically the level of development, or predictors of creativity, for example the creative self-efficacy or creative role identity. Moreover, previous studies showed that culture may shape creativity via its influence on some environmental factors. Based on these findings the m...

The aim of this study is to identify the educational function of art criticism. The importance of the problem is in unrealized educational potential of art criticism in the field of publication activity, in the need for clear principles of creating the educational effect in the texts of art critics. Historiography of art is represented by the works of such European scholars as Hans Sedlmayr, Germain Bazin. In Russian historiography this issue was explored by scholars V. S. Turchin, V. P. Shestakov and V. G. Arslan...

In the passage into the third millennium, mankind has gone through many changes. Among them or together with them was noticed the belying of the “forecasts” about “the end of religion”. One can feel even the need to re-evaluate the role and the functions of religion worldwide, at a beginning of millennium in which the existential void represents a phenomenon in the information chaos, the confusion of values is much greater, and the sense of life and of the family is increasingly threatened. In front of these thing...

The present article is primarily devoted to the issue of the idea of culture as a factor that helps to create a symbolic level of specific form of the identity. In the first level, we are dealing with different definitions of the term culture. In the second level, we are talking about mythology as an aspect, which also forms a kind of cultural and political context. In the second level then we are talking about mythology as the aspects which also shapes the social and political identity. Social identity helps shap...

Each Romanian geographical region is characterized by some characteristics that can be seen as landmarks and analysed in order to assess their cultural and tourism profile. Oltenia, a historical province that dates back to the Dacian-Roman period and inhabited ever since, has a rich/vast tourism offer, with numerous cultural attractions spanning centuries/from each century. It is necessary to distinguish between the historical heritage items from different time periods ranging from the ancient Dacian, to Roman era...

In the history (of philosophy, art) there have been different ideas of the body and soul and their mutual relations. First opinions appeared in antiquity, continued in the Middle Ages, the Renaissance, the modern age, until the present time. The body was mostly the object of investigation, it was examined as a whole and so were studied its parts. In Plato´s philosophy, the body was considered material and the soul intangible. Although he found the soul to be more important, it was not possible to separate them. Ar...

Mentality is one of the most significant characteristics of each nation, and the au-thors prove it in their article. There is no agreement among scientists about the essence and nature of national character. Different researches study the problem of the national character by different ways. Every person is a part of a class, religious community, eth-nos, state and some other community. The realization that different nations differ from each other with “its traits of a soul”, happens in a cultural history fairly ea...

Concept “Culture” in the language consciousness of Yakut language speakers is analyzed with the aim to reveal the core of the concept. There are 15 stimulus words, which were revealed as a result of the analysis of 25 Russian and 25 English definitions of the word “culture”. The associative experiment is the basic method to get the world image of language speakers, the “Gestalt method” by Y.N. Karaulov is the basic to reveal the core and periphery conceptual signs of the concept. Associations of Yakut language spe...

Philosophizing of a child is a very multi-faceted phenomenon, as well as philosophy and childhood in general. On the one hand, there is the naivety of children’s asking and interpretation, and on the other hand, there is a metaphysical depth of the issues. Unfortunately, children as naive philosophers do not meet proper understanding and attention to their raised problems from adults. The cultural tradition paradoxically ignores the importance of naive philosophizing in development of a child. But in that case it ...

The social dimension of state culture and art at the regional level is an important task of the state and involves the assessment of the quality of services once a year for several cultural organizations. We propose a unified model of independent assessment of the quality of services of organizations of culture using the automated information system of accounting of three metrics: opinions of recipients of services, and the availability of information on two official websites of the organization. The results of th...

The results, the work aims to transform the world through culture, to urge tourists to travel to knowledge, to educate in terms of culture and civilization of vine and wine, heritage and national identity. Knowledge economy requires an interdisciplinary approach to data and information. As a result, knowledge becomes the essential component of any economic development, regardless of the field. Consumer needs of tourism are growing, growth causing continuous adaptation of tourism through innovative products aimed a...

The image of the state created by another nation, would seriously affect his image, so the image of the state should be studied comprehensively. Research should not only sociological character, but also needs to involve related Humanities as psychology, linguistics, psycholinguistics, sociolinguistics. Our study aims to identify Russia's image in the language consciousness of French on the material of the directional associative experiment. The experiment was conducted among the French two generational groups from...

{Purpose}. Advertising contributes to the emergence of a new reality, characterized by increasing the integrity of the variety of different cultures, traditions, religions and values. Modern social relations and globalization processes actualize the question of identity of any culture. Modern advertising involves the context of another culture, appealing to basic ideals of their culture, taking into account cultural identity of perception. The purpose of the research - to analyze the phenomenon of advertising in t...

The concept of organizational culture is of maximum interest worldwide. The wish for performance growth in forms generated in the seventh decade of the 20th century preoccupations for the analysis of this concept. A particular aspect of organizational culture is the culture of the school organization, the school presenting specific, particular aspects. Analysing the organizational culture of the school institution, Elena Vacarescu School, starting from the model of Geert Hofstede, we found the following: • Average...

The article is devoted to the philosophical interpretation of the specifics of creativity of A.S. Pushkin, the famous poet and writer, one of the geniuses of the world culture. Pushkin didn’t leave his own philosophical legacy. However, his works inspired many philosophers, who understood its philosophical depths. This article examines the works of A. S. Pushkin through the prism of analysis of the creative heritage by the Russian philosophers abroad G. P. Fedotov, N.A.Berdyaev and I.A. Ilyin, as well as modern Ru...

Medieval towns lived in carnival life. It was opposed to the official culture, its norms and rules which were stable, given and serious in their restrictive and rigid form. The ritual and mimetic forms of laughter culture included carnival-style celebrations and laughter ceremonies. They represented different aspects of life from the official ceremonies. Carnivals were a real, though, a temporary form of life that was meant for enjoying. The carnival became a living space with specific rules. It was characterised ...

The article is devoted to the analysis of translation of Yakut story "Balyksyt" into French. On the one hand, is considered translation problems, in particular, methods of transfer for adequate translation. On the other hand - the practical experience of the translator to transfer of culture and language generalizing in a text form. Translation process means text transformation from one language into a text equivalent in another language. Yakut and French languages and cultures are independent from one another, th...