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THE IMPACT OF THE DIGITAL ERA ON THE STRATEGIC MANAGEMENT OF THE SMEs
(STEF92 Technology, 2014, C. State, L. Toanca)
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The purpose of our research is to identify opportunities for improving the strategic management of small and medium enterprises (SMEs) by utilizing digital advancements. Our main objectives were: identifying the degree of adoption of digital technologies by SMEs in comparison with large companies; assessing responsiveness and the degree of adaptation to the digital SMEs management; formulating recommendations for strategically managing SMEs in the digital era. SMEs better adapting to the changes generated by the d...



