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Development of tourist services has a major importance in the economy of each country in order to ensure the increasing of living standards of the population. The hotels offer is focused around the accommodation, representing for more than 50% from the total of the receipts, and constitutes a service, quite. The client, who has been captured by the accommodation hotel, is presented with the whole offer, together with other services made available to him. The other services, of smaller importance represent for a cl...

The tourism of the last 60 years has been constantly expanding and diversifying, becoming one of the most dynamic and largest economic sectors globally speaking. According to data provided by the National Institute of Statistics (INS), between May and August 2016 in Romania, 3.8 million Romanians and 1 million foreigners have spent their holidays, twice as many as 6 years ago. Regarding foreign tourists who visited our country during the summer, most of them, more than half a million come from Germany. The followi...

Tourism is a business that involves interaction, communication and promotion. Tourists need a reason to visit a place: interesting things to do and see, in a word, attractions. They may be natural or man made an activity or an event. People will not visit a place just because it has attractions, these must be developed and promoted to attract visitors. Someone has to tell them about that place or community and teach them how it should be done through marketing communication and different communicational strategies...