
"NAIVE" GEOGRAPHY AND REGIONAL IDENTITY
(STEF92 Technology, 2014, Konstantin Belousov, Natalia Zelyanskaya, Dilara Ichkineeva)
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The research is devoted to the analysis of mental representations of regional identity fulfilled on the material of naive geographic maps ("sketch maps"). The experiment allowed to consider regional identity in the context of national identity, including in aspect of the explicit and implicit conflict of values. Polymodality of sketch maps allowed respondents to broadcast subjective meanings using at once verbal and graphic sign systems. Analysis and interpretation of more than 400 naive maps from different Russia...
