SWS Academic Research eLibrarySocial Sciences & Art

Search publications

Search SSA Library records by title, author, DOI, keyword, year, proceedings title and scientific area.

ART & HUMANITIES: Section Language & Linguistics2018

FUNCTIONAL PROPERTIES OF RUSSIAN ADVERTISING AS THE BASIS FOR DETERMINING ITS LINGUISTIC STATUS

Svetlana Ledeneva · 5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018

DOIadvertising media discourse functional properties linguistic status rhetoric efficiency