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The present paper deals with marketing of educational services, while the focus is on the factors of designing and providing these services. The authors’ intention is to present partial outcomes from the research project KEGA ?. 014EU-4/2016. One of the issues explored in this project is also the analysing educational services and identifying efficient multi-professional and interdisciplinary approach to the provision of these services. The issue is discussed in three chapters, while the first two parts introduce ...

The aim of the paper is to describe the attitudes to identifying and developing talents in Slovak enterprises. The research in developing talents in the business environment is based on two research questions: 1. We assume every business pays attention to their key employees and organizes all activities to promote their development. 2. Businesses pay attention to succession planning, the aim of which is to ensure the continuity of talents for key positions defined. For purposes of statistical processing, we used m...