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Companies, while building their value effectively, understand that the condition of success is connected with the broadly understood social responsibility, which refers to the business strategy and its key element defined as a personnel strategy. What is important here it is the problem of responsibility of top managers, who personally represent business to employees, customers, boards of directors and shareholders and at the same time they are responsible for the quality of management culture in their companies. ...

Company innovation is conditioned, among others, by top management: their mental focus on the development of innovative activities, the ability to allocate appropriate resources to this activity, the ability to identify and use external impulses, as well as the acceptance of many, even controversial points of view. The literature highlights the existence of a close relationship between education of executives and their innovation awareness. Few studies conducted in SMEs confirm the link and the impact of competenc...