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BUILDING A BETTER CORRESPONDENCE BETWEEN THE ACADEMIC PROCESS AND THE MARKET WORKPLACE
Abstract
Universities have different ways of gaining an understanding of the way their students and graduates view the academic process. They often follow up with alumni after they graduate and also gather survey data from students. The purpose of our study is to gain an understanding of the perception of a group of students and graduates, the ones that engage in an exchange that is part of crowdsourcing named micro-tasking, of their experience as students. Crowdsourcing is a recent 21st century invention, created as a result of the emergence of digital technologies that generates marketplaces for an unidentified, virtually infinite amount of people to participate in exchanges. One of these marketplaces was created by Amazon, Inc. and it operates on a website called mturk.com. We distributed a survey on mturk.com and asked participants about their experiences 388 as students. Some of the results of our survey were unexpected, leading to the conclusion that the university-educated people participating in the micro-tasking marketplace differ in certain ways from the average students in general. According to our survey, there are participants (about 33% from the total) stated that they or other students asked for the professors to add to the curriculum items that they were interested in learning about. There was also a majority that responded that they actively sought internships and ways to gain experience in the field they are well-studied. Also, none of the participant agreed with the statement that the school is solely responsible for making sure that the students gained the most skills and knowledge. These digital services marketplaces have fairly new and we believe that our participants could provide insights into how the new generation perceives the academic process development. We find it important for universities and businesses alike to pay attention to this process.
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