Scholarly record
INDUSTRIAL TOURISM AND PIEDMONTESE (ITALY) WINERIES: A STATISTICAL STUDY
Abstract
The aim of this study is to define the contexts in which wineries work. The paper presents a comparative analysis between two wine districts of Piedmont (Italy), located in the provinces of Cuneo (Langhe), and Asti (Monferrato). Even if these two wine districts differ in terms of territory, history, and traditional wine production, both are attractive in terms of industrial tourism (wine and food sector). Each district has its own “wine routes”: in the province of Cuneo there is the “Strada del Barolo e grandi vini di Langa” (Barolo Great Wines of Langa Trail), and in the province of Asti the “Strada del vino Monferrato Astigiano” (Wine Route Monferrato Astigiano), and the “Strada del vino Astesana” (Astesana Wine Route). All these territories are very attractive for tourists from all parts of the world every year. The research has been carried out from the wineries' perspective: fifty-two wineries have been directly involved in the survey by assigning them ad hoc questionnaires.
Publication Impact Profile
Publication details
References15
Russo A. P. & Van der Borg J. Planning considerations for cultural tourism: a case study of four European cities, Tourism Management, vol. 23/issue 6, pp 631-637, 2002.
Varese E. & Bonadonna A. (2009). Storia ed evoluzione del turismo religioso come strumento di sviluppo del territorio (History and evolution of religious tourism as a tool for territorial development). Proceedings XXIV Congresso Nazionale delle Scienze Merceologiche su “Ambiente, Internazionalizzazione, Sistemi, Merci, Energia” (a cura di F. Percivale, E. Varese, M. T. Arese), Vol. 1. Torino: Celid, 571-578.
Hall C. M. & Mitchell R. Wine tourism in the Mediterranean. A tool for restructuring and development, Thunderbird International Business Review, vol. 42/issue 4, pp 445-465, 2000.
Sousa A. A. La contribución del turismo al desarrollo integral de las sociedades receptoras. Aspectos teórico-metodológicos, Política y Sociedad, vol. 42/issue 1, pp 57- 84, 2005.
Hall D. Rural tourism development in South-eastern Europe: transition and the search for sustainability, International Journal of Tourism Research, vol. 6/issue 3, pp 165-176, 2004.
Gómez M. & Molina A. “Wine tourism in Spain: denomination of Origin effects on brand equity”, International Journal of Tourism Research, vol. 14, pp 353-368, 2012.
Gatti S. & Incerti F. The Wine Routes as an Instrument for the Valorisation of Typical Products and Rural Areas, In Proceedings of Typical and traditional productions: Rural effect and agro-industrial problems, 52nd EAAE Seminar - Parma, pp 213-224, June 19-21, 1997.
Centre National des Resources du Turisme en Espace Rural. Tourisme et vin: réflection autour du concepte de tourisme vitivinicole. Dossier de synthèse n. 18, 1996.
Regione Piemonte (2014). L. R. 29/2008 - Le strade del vino in Piemonte. http://www.regione.piemonte.it/agri/politiche_agricole/promozione_valorizzazione/stra deVino.htm. Accessed 20 April 2014.
Veal A. J. Research methods for leisure and tourism: a practical guide. 3rd Edition, Harlow (UK), Prentice Hall, 2006.
Bruwer J. South African wine routes: some perspectives on the wine tourism industry’s structural dimensions and wine tourism product. Tourism Management, 24, pp 423-435, 2003.
Alonso A. D. Wine, Tourism and experience in the Canary Islands’ context, Tourism, vol. 57/issue 1, pp 7-22, 2009.
G ven, S. & ilmi, R. . Wine producers’ perceptions of wine tourism, Tourism, vol. 57/issue 4, pp 477-487, 2009.
Alonso A. D.; Bressan A.; O'Shea M. & Krajsic, V. To what extent do wineries study their consumers and visitors? Implications for wine tourism development”. Tourism Analysis, vol. 17/issue 5, pp 643-657, 2012.
Theodoros A. Stavrinoudis, Paris Tsartas & George Chatzidakis. Study of the major supply factors and business choices affecting the growth rate of wine tourism in Greece, Current Issues in Tourism, vol. 15/issue 7, pp 627-647, 2012.
View or Download full articleAccess options
SWS access login
Login as SWS Scientific CommitteeLogin as SWS Scientific PartnerLogin as SWS AuthorAuthors and approved SWS contributors will read and export their own linked papers after identity matching by SWS profile, email and SGEM GlobalID.
For librarian assistance: [email protected]
Purchase Instant Access
- Article can be downloaded after successful payment.
- Article may be used according to SWS library access terms.
- Article cannot be redistributed.



