SWS Academic Research eLibrarySocial Sciences & Art

Scholarly record

TRANSDISCIPLINARY CHALLENGES IN SOCIAL SEMIOTICS: INNOVATIVE METHODOLOGICAL CONSIDERATIONS FOR MULTIMODAL ANALYSIS

Kristina Vetrova, Svetlana Mishlanova, Larissa Alekseeva

First published: 2021https://doi.org/10.35603/sws.iscss.2021/s07.28View metrics

Abstract

The article deals with the issue of multimodality and its impact into innovative perspective of transdisciplinary social semiotic research. We are aimed at the identification of new features of multimodality resulted from creative modification of familiar

Publication Impact Profile

PlumX
  • Captures
  • Mendeley - Readers: 2
PLUMX see details

Publication details

Title
TRANSDISCIPLINARY CHALLENGES IN SOCIAL SEMIOTICS: INNOVATIVE METHODOLOGICAL CONSIDERATIONS FOR MULTIMODAL ANALYSIS
Authors
Kristina Vetrova, Svetlana Mishlanova, Larissa Alekseeva
Proceedings
8th SWS International Scientific Conference on Social Sciences - ISCSS 2021
Publisher
SGEM World Science
Year
2021
Pages
289-296
SWS Citekey
Vetrova20217289296
ISSN
2682-9959
ISBN
978-3-903438-00-2
Language
en
Publication type
Proceedings Paper
Keywords
TransdisciplinarityIntegrated knowledgeSemiotic objectsVisual modalityKnowledge production
References14

  1. Augsburg T., Becoming transdisciplinary: The emergence of the transdisciplinary individual. World Futures 70 (3–4), pp. 233–247, 2014.

  2. Barthes R., The Pleasure of the Text. Basil Blackwell, Oxford, 1990.

  3. Bernstein J. H., Transdisciplinarity: A review of its origins, development, and current is-sues. Journal of Research Practice 11(1), 2015 http://jrp.icaap.org/index.php/jrp/article/view/510/412 last accessed 2021/01/07.

  4. British and American candy wrappers data base URL: https://disk.yandex.ru/client/disk/Фантики/Британские%20фантики last accessed 2021/01/15

  5. Feshhenko L. G., Struktura reklamnogo teksta [Structure of advertising text] (In Russian). SPb., 2003.

  6. Hodge B., Kress, G., Social semiotics. Polity Press, Cambridge, 1988.

  7. Klein J. T., Reprint of ‘Discourses of transdisciplinarity: Looking back to the future.’ Futures, 65, pp. 10–16, 2015.

  8. Kress G., Multimodality: A social semiotic approach to contemporary communication. Routledge, London, 2009.

  9. Kress G., van Leeuwen T., Multimodal discourse: The modes and media of contemporary communication. Oxford University Press, London, 2001.

  10. Kress, G., van Leeuwen T., Reading images: The grammar of visual design. Psychology Press, London, 1996.

  11. Lotman Ju. M., On some principal difficulties in the structural description of a text. Linguistics 12(121), pp. 57–63, 1974.

  12. Lotman Ju. M., The sign mechanism of culture. (Shukman, Ann, trans.) Semiotica 12(4), pp. 301–305, 1974.

  13. Macmillan English Dictionary Online, https://www.macmillandictionary.com last accessed 2021/05/25

  14. Uchenova, V.V., Starykh, N.V., Istoriya reklamy`, ili metamorfozy` reklamnogo obraza [History of advertising, or metamorphoses of advertising image] (In Russian). Uniti-Dana, Moscow, 1999.

View or Download full articleAccess options
Full paper accessChoose SWS login, librarian support, or instant article download.

SWS access login

Login as SWS Scientific Committee

Authors and approved SWS contributors will read and export their own linked papers after identity matching by SWS profile, email and SGEM GlobalID.

For librarian assistance: [email protected]

Purchase Instant Access

48-hour online accessComing soon
Online-only accessComing soon
Download the full article in PDF formatEUR 35
  • Article can be downloaded after successful payment.
  • Article may be used according to SWS library access terms.
  • Article cannot be redistributed.
Get full paper

Back to publication list