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SOME ASPECTS REGARDING COLOR SCHEMES IN ORDER TO CREATE VISUAL ATTRACTIVE WEBSITES

S. Moisa, C. Salasan

First published: 2017https://doi.org/10.5593/SGEMSOCIAL2017/HB61/S15.46View metrics

Abstract

It is essential to know how color choices influence people, the idea that there is one unique psychological reaction to certain colors being incorrect. Many of the reactions that color psychologists attribute to certain colors are based on personal experience. It is also interesting to note that many cultures have associations of colors with completely different interpretations. Therefore, we will explore some general associations that most people in Western cultures have as a response to certain colors. Although color psychology plays a role in how a visitor sees a website, remember that there is no such thing as a wrong color. Although psychological reasoning can help you choose a palette, a successful color scheme depends on the harmony that exists between all chosen colors. To achieve this harmony, we have to consider several other attributes of color. Of course, not only the color makes a website attractive, but this element is crucial. When we create a website, other elements play their roles, such as its structure, content organization etc. In this paper, we will analyze certain aspects regarding the color theory with direct application in a website construction design, and the main purpose, from this point of view, is that site become attractive.

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Title
SOME ASPECTS REGARDING COLOR SCHEMES IN ORDER TO CREATE VISUAL ATTRACTIVE WEBSITES
Authors
S. Moisa, C. Salasan
Proceedings
References: 4th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2017, www.sgemvienna.org, SGEM2017 Conference Proceedings, ISBN 978-619-7105-97-1 / ISSN 2367-5659, March 28-31, Book6, Vol.1, 363-370 pp, DOI:10.5593/SGE
Publisher
STEF92 Technology
Year
2017
Pages
363-370
SWS Citekey
Moisa201715363370
ISSN
2367-5659
ISBN
978-619-7105-97-1
Language
en
Publication type
Proceedings Paper
Keywords
visualdesignprimary colorcolor schemewebsite
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