Title: VISUAL CONTENT OF FASHION BRANDS' INSTAGRAM ACCOUNTS: THE RESULTS OF THE STUDY

Title: VISUAL CONTENT OF FASHION BRANDS' INSTAGRAM ACCOUNTS: THE RESULTS OF THE STUDY

  BibTex  
187
Peer Reviewed
VISUAL CONTENT OF FASHION BRANDS' INSTAGRAM ACCOUNTS: THE RESULTS OF THE STUDY
S. Filenko
2021
10.35603/sws.iscss.2021/s10.63
2682-9959
978-3-903438-00-2
8
1
SOCIAL SCIENCES: Section Media and Communications
The article presents the results of an empirical study of the visual content of the accounts of fashion brands in the social network Instagram. The author's development of analysis categories and fixable indicators of the analysis of the visual content of
visual content; fashion brand; social media; fashion image; arts techniques
conference
8th SWS International Scientific Conference on Social Sciences - ISCSS 2021
8th SWS International Scientific Conference on Social Sciences - ISCSS 2021, 19 – 22 August, 2021
Proceedings Paper
SGEM World Science
SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS
SWS Scholarly Society; Acad Sci Czech Republ; Latvian Acad Sci; Polish Acad Sci; Russian Acad Sci; Serbian Acad Sci & Arts; Natl Acad Sci Ukraine; Natl Acad Sci Armenia; Sci Council Japan; European Acad Sci, Arts & Letters; Acad Fine Arts Zagreb Croatia; C
651-658
19 – 22 August, 2021
website
cdrom
4706