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The introduction of 3D audio sound systems in commercial cinemas in 2012 aimed to revolutionize multichannel sound. A large number of loudspeakers increase spatial resolution, help to position sources more precisely and enable a three-dimensional sound experience. The new technology – mainly represented by the brands Dolby Atmos and Auro-3D – raises the question whether these new sound formats amount to a merely technical upgrade or whether the expanded possibilities of sound design lead to new ways of storytellin...