THE ROLE OF CONCEPTUAL METAPHOR IN FORMATION OF ENGLISH DISCOURSE THROUGH THE EXAMPLE OF POLITICAL TEXTS
(STEF92 Technology, 2019, V. L. Malakhova, K. A. Smirnova)
Show more
The present article is devoted to the analysis of the use of conceptual metaphors and their role in formation of political discourse of English-language media. For identifying the specificity of conceptual metaphors and their influence on this type of discourse, the article presents a grounded theory research, within which metaphoric concepts are chosen with the help of content analysis method. The research shows that conceptual metaphors are significant for both collective and individual identity. Moreover, they ...
