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There is a system of interactions between demographic processes and regional social and economic development. On the one hand, they must be taken into account when determining the prospects for the economic and social development of the country and its regions, on the other hand in the process of making and implementing management decisions. The impact of demographic processes on sustainable social and economic development can be traced in the following main directions: • In the reproduction of labor resources - n...

The paper aims to analyze the marketing mix in the technical university education services. The most important particularities about the higher education services are about the marketing mix. Regardless of the field, it builds on the basis of the four traditional elements: product, price, placement and promotion. In the case of educational services, the marketing mix expands with three other elements: people, processes and physical evidence. All the elements of the marketing mix are interdependent. The people are ...