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Year: 2019Subject: beveragesFiles: Metadata onlyclear all
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6th SWS International Scientific Conference on Social Sciences ISCSS 2019
Publication

OVERVIEW OF THE ROMANIAN DRINKS MARKET SINCE 2013: UNDER THE SUSTAINABILITY UMBRELLA

(STEF92 Technology, 2019, G. Popescu, N. Istudor, A. Zaharia)

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The drinks sector has increasingly diversified lately on the basis of complying with the consumersÂ’ demands as well as on the necessity of adopting sustainable practices imposed by the resource depletion and climate change challenges. This research aims to present an overview of the drinks market at Romanian level since 2013 by considering also the sustainability component. Two methods are applied for a better analysis of this subject: the bibliometric analysis and the statistical analysis of the drinks market. In...

SOCIAL SCIENCES: Section Economics and Finance2019
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