
USING GOOGLE TRENDS TO RESEARCH CURRENT TRENDS IN MEDIA LITERACY
(STEF92 Technology, 2017, N. Vrabec)
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Using Internet search data may reveal intentions and expectations in various areas of scientific interest in social sciences. One of them is media studies and especially the research of media literacy, where search engines such as Google can shape the way of investigation of current social trends and academic discourse in the field. In this paper, we analyse various ways of using specific data gathered by Google and delivered by the Google Trends service. We examine whether the online activity measured by Google s...



