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Social marketing becomes the philosophy of modern management and business practices. Higher education institutions also seek to implement the concept of social and ethical marketing that characterizes the philosophical foundations of marketing to the fullest extent possible and orients towards satisfying consumers’ needs taking into account the development of the society. The main problem considered in this paper is the building of a system of thought aimed at satisfying the needs of educational services. The obje...

The analysis of foreign experience in the implementation of projects for sustainable development economy has shown that in almost all countries the greatest number of innovation projects are carried out in the construction and energy sectors, while very strict requirements for energy efficiency level are imposed on the facilities The accumulated array of analytical data in this field is definitely insufficient to obtain clear and unambiguous conclusions about the relationship between the energy efficiency of the b...