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This paper addresses the interface between neuroscience and its prospective applications within the domain of human resources (HR). Given the escalating prominence of digital platforms in contemporary recruitment, comprehending how users perceive and process online job-related content is increasingly pivotal for optimising recruitment strategies. The present study aims to scrutinise the visual attention of prospective job applicants as they engage with employers' websites. This paper sets out the findings of a stu...

The dynamic interplay between language, cognition, and creativity constitutes a crucial foundation for effective leadership development and innovation management. Language functions as a vital cognitive tool enabling leaders to frame complex challenges, shape thought patterns, and stimulate creative problem-solving strategies. Through linguistic framing, and narrative, leaders can communicate in inspiring ways with diverse stakeholders igniting the top companies’ competitive advantage and fostering transformativ...