Browse

Traditionally, engineering education teaches natural principles and technical procedures in order to yield reliable, predictable results. It is a highly cognitive activity. However, computer based technologies are reducing the need for engineers’ routine work on welldefined tasks and are shifting focus to creating completely new products and services and novel solutions for “unsolvable” challenges. To utilize full potential of their creativity engineers need to learn how to think outside of the box, break rules, r...

The main point of departure in the present scientific and practical study is the assumption that consumer preferences change under the pressure of a number of influencing factors with different strengths and in different directions. The research carried out in the analyzed direction shows that for centuries the products intended for exchange were developed and produced mainly to order and for precisely defined users. In this way, manufacturers have taken into account the individual preferences and wishes of their ...