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Year: 2018Subject: business communicationAccess: metadata onlyclear all
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5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

BUSINESS COMMUNICATION IN ENGLISH: DEVELOPMENTS AND DIRECTIONS IN RESEARCH

(STEF92 Technology, 2018, Lilia Raitskaya, E. Tikhonova)

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Business communication in English is getting more highlighted in the globalized context, as the English language spreads as the most dominant lingua franca in international business settings. While the volume of studies focused on business communication in various disciplines continues to increase, new strands of research emerge; some approaches are going out of focus. To improve our understanding and offer a more realistic picture of the field of business communication in English, we examined promising trends in ...

ART & HUMANITIES: Section Medieval & Renaissance Studies2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

APPLICATION OF COMMUNICATION STRATEGIES IN BUSINESS PRESENTATIONS

(STEF92 Technology, 2018, S. Burikova, V. Vetrinskaya)

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The article deals with a specific form of organizing and providing the information in the sphere of business, in particular, presentation. In the article the author focuses on a communication strategy – this is a term which unveils the principles of speech organizing from the viewpoint of rhetoric and pragmatics. The author, in the article, considers specific rhetorical techniques, which arrange these means so as to enhance the entire quality of a speech by expressing the key ideas and producing a certain logical ...

ART & HUMANITIES: Section Medieval & Renaissance Studies2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

SPECFICS OF MODELS OF MODERN PROFESSIONAL AND BUSINESS COMMUNICATION THROUGH THE PRISM OF INTERCULTURAL COMPETENCY FORMATION

(STEF92 Technology, 2018, I. G. Belyakova)

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The article is devoted to the assessment of the process of formation of global and professional intercultural competency as a special type of intercultural competency and its impact on some successful models of modern professional and business communication models. On the basis of historical and comparative analysis of the research of the leading scholars in this sphere the author makes the hypothesis about necessity of new treatments of this notion from the point of view of global business and professional commun...

SOCIAL SCIENCES: Section Cultural studies and Globalization2018
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