TY  - CPAPER
AU  - K. V. Popova
AU  - S. Orlova
AU  - V. Makukha
TI  - THE IMPACT OF LANGUAGE IDENTITY ON THE CHOICE OF SPEECH STRATEGIES IN INTERNET ADVERTISING
T2  - 5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
PY  - 2018
SP  - 485
EP  - 492
DO  - 10.5593/sgemsocial2018H/31/S10.061
PB  - STEF92 Technology
ER  -