TY  - CPAPER
AU  - C. NICULESCU-CIOCAN
AU  - I. STOICA
AU  - A. V. RADU
TI  - BRAND POSITIONING AND SELF-BRANDING. THE WAY TO A SUCCESSFUL BUSINESS AND A GROWING DIGITAL ECONOMY
T2  - 6th SWS International Scientific Conference on Social Sciences ISCSS 2019
PY  - 2019
SP  - 405
EP  - 412
DO  - 10.5593/SWS.ISCSS.2019.2/S05.050
PB  - STEF92 Technology
ER  -