@inproceedings{sgem2018S12051, title = {MARKETING ISSUES OF MUSEUM PRODUCT DEVELOPMENT IN LINE WITH THE AGED AUDIENCE'S NEEDS}, author = {E. Kuznetsova and O. Grineva and O. Rykalina}, booktitle = {5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018}, year = {2018}, pages = {383-388}, publisher = {STEF92 Technology}, doi = {10.5593/sgemsocial2018/3.3/S12.051} }