TY  - CPAPER
AU  - V.-A. Briciu
AU  - Maria Gherghinoiu
AU  - M.-G. Groza
AU  - Arabela Briciu
AU  - Claudiu Coman
TI  - CITY BRANDING AND UNIVERSITIES: HOW CITY BRANDS CAN USE UNIVERSITIES AS PART OF THEIR STRATEGY
T2  - 8th SWS International Scientific Conference on Social Sciences - ISCSS 2021
PY  - 2021
SP  - 583
EP  - 592
DO  - 10.35603/sws.iscss.2021/s10.55
PB  - SGEM World Science
ER  -