TY  - CPAPER
AU  - Mariana Cernicova-Buca
TI  - ANTHROPOMORPHIC BRAND PRESENTERS: THE HOG AND THE STAG IN ROMANIAN ADVERTISING
T2  - 5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
PY  - 2018
SP  - 111
EP  - 118
DO  - 10.5593/sgemsocial2018/4.1/S16.014
PB  - STEF92 Technology
ER  -