TY - CPAPER AU - SCHULLER, D. AU - VIDECKA, Z. AU - CHALUPSKY, V. TI - CONSUMER HOUSE OF QUALITY MATRIX FOR SHOPPING DECISION MAKING PROCESS T2 - 2nd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2015, Book 2 PY - 2015 DO - 10.5593/SGEMSOCIAL2015/B23/S7.017 PB - STEF92 Technology ER -