@inproceedings{sgem2018S14043,
  title = {LINGUISTIC APPROACH TO MODERN PROMOTION AND BRANDING},
  author = {E. Y. Rozhina and I. V. Selivanova},
  booktitle = {5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018},
  year = {2018},
  pages = {329-336},
  publisher = {STEF92 Technology},
  doi = {10.5593/sgemsocial2018/3.6/S14.043}
}