@inproceedings{sgem2017S16016,
  title = {CONSUMER POWER AND EMPOWERMENT IN THE CONTEXT OF MARKETING ON SOCIAL NETWORKS},
  author = {J. Hruska and P. Maresova},
  booktitle = {4th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2017},
  year = {2017},
  pages = {127-132},
  publisher = {STEF92 Technology},
  doi = {10.5593/sgemsocial2017/41/S16.016}
}