TY - CPAPER AU - Marinescu F. M. TI - THE IMPORTANCE OF FORECASTING IN BUSINESS DECISION-MAKING PROCESS - ROMANIAN MASS MEDIA INDUSTRY CASE T2 - 6th SWS International Scientific Conference on Social Sciences ISCSS 2019 PY - 2019 SP - 797 EP - 804 DO - 10.5593/SWS.ISCSS.2019.2/S05.097 PB - STEF92 Technology ER -