@inproceedings{sgem2018S04099,
  title = {THE FUNCTIONAL MUTATIONS AND BRAND ECONOMIC EFFECTS IN BRAN, ROMANIA},
  author = {C. Teodorescu and R. Radu and M. Gadoiu and A. Grecu and K. A. Gruia},
  booktitle = {5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018},
  year = {2018},
  pages = {771-778},
  publisher = {STEF92 Technology},
  doi = {10.5593/sgemsocial2018/1.4/S04.099}
}