@inproceedings{sgem2023s1113,
  title = {GENDERED COMMUNICATION AND MANIPULATION: A COMPARATIVE ANALYSIS OF FEMALE SPEECH IN THE ADVERTISING INDUSTRY},
  author = {Elena N. Malyuga and Anna A. Khaperstkova},
  booktitle = {Proceedings of 10th SWS International Scientific Conference on Arts And Humanities - ISCAH 2023},
  year = {2023},
  pages = {351-358},
  publisher = {SGEM WORLD SCIENCE (SWS) Scholarly Society},
  doi = {10.35603/sws.iscah.2023/s11.13}
}