@inproceedings{sgem2014S15063,
  title = {ARCHITECTURE IN BRANDING AND OVERBRANDING PROCESS. HOW GLOBALIZATION INFLUENCED ARCHITECTURE QUALITY},
  author = {Piatkowska, K.},
  booktitle = {International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2014, Book 4},
  year = {2014},
  pages = {},
  publisher = {STEF92 Technology},
  doi = {10.5593/sgemsocial2014/B41/S15.063}
}