@inproceedings{sgem2014S2057, title = {INTELLIGENT ADVERTISING. AN AUGMENTED REALITY PERSPECTIVE}, author = {Ioana Iancu}, booktitle = {Proceedings of 1st International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2014}, year = {2014}, pages = {447-454}, publisher = {STEF92 Technology}, doi = {10.5593/sgemsocial2014/B12/S2.057} }